Summary
Monapp Calabs ltd, founded by Andrei, developed 'Spapp Monitoring', an Android tracking app primarily for child and employee monitoring. Starting as a side project, the business pivoted to full-time in 2014, reaching a peak of 2000 daily downloads. Andrei, a PHP programmer, leveraged his Java skills and SEO knowledge for development and marketing, achieving $25K in monthly revenue.

Unique Aspect
Offers diverse tracking features like remote live stream, social media, and call recording tracking, adapting to restrictions in Google Play Store.

Approach to kick off
Began as a Google Play Store project, later transitioning to website-based distribution due to Google’s policy changes. The focus was on organic traffic and SEO for growth.

Scoop

Business Model Viability
Viable in the current digital age, with potential to adapt and expand features according to market needs.

Future Projections
Plans include iOS expansion and continuous app enhancement to maintain customer interest.

Startup Stats

📊 ARR: $300,000

📈 MRR: $25,000

🚀 Startup Costs: $5,000

👥 Team Size: 2

🌍 Market: Significant (Child and Employee Monitoring)

👨‍💻 Users: Primarily parents and employers

💰 Funding: Self-Funded