Summary
Fernweh, founded by Courtney Todd, is a unique coffee subscription service based in New Zealand. It features different local coffee roasters each month, offering a single-origin coffee and the story behind the roaster. This approach creates a sense of adventure and discovery for subscribers, catering to New Zealanders aged 20+ and global coffee lovers. Fernweh, meaning a longing for far-off places, captures this essence through coffee experiences. The business, a side hustle, has grown steadily with a focus on highlighting quality coffee and roasters, generating monthly revenue of $3,000.

Unique Aspect
Emphasizes the story and craftsmanship behind each coffee, creating a unique tasting experience that connects customers with various local roasters in New Zealand.

Approach to kick off
Started as a side hustle by leveraging personal connections in the coffee industry and gradually evolving into a full-fledged business.

Scoop

Business Model Viability
The business model is viable and sustainable, appealing to a niche market of coffee enthusiasts seeking unique and artisanal coffee experiences.

Future Projections
Plans to continue highlighting exceptional New Zealand coffee roasters and potentially expand the range of offerings.

Startup Stats

📊 ARR: $36,000

📈 MRR: $3,000

🚀 Startup Costs: $550

👥 Team Size: 1

🌍 Market: Primarily targeting coffee enthusiasts in New Zealand, shipping worldwide

👨‍💻 Users: Coffee aficionados in New Zealand and worldwide looking for unique, quality coffee experiences

💰 Funding: Self-financed, low startup cost

👨‍💼 Founders: Courtney Todd