Summary
SuperLemon, co-founded by Preetam Nath and Sankalp Jonna, is an innovative WhatsApp plugin designed for Shopify stores. Launched in April 2019, it has achieved $29K in monthly recurring revenue (MRR) by July 2020. The app, used by over 20,000 merchants across 50+ countries, offers a straightforward solution for e-commerce businesses to engage with customers via WhatsApp. With features like chat buttons, order notifications, and customization options, SuperLemon has garnered positive feedback for its user-friendly interface and exceptional customer support.

Unique Aspect
SuperLemon distinguishes itself by offering a seamless and efficient way for Shopify merchants to connect with their customers through WhatsApp, enhancing customer experience and engagement.

Approach to kick off
The founders focused on creating a minimalist and highly functional MVP within two weeks, prioritizing immediate user feedback and iterative development.

Scoop

Business Model Viability
The plugin's business model is sustainable, with potential for growth in the rapidly evolving e-commerce sector.

Future Projections
Plans to expand feature sets, reach new platforms like WooCommerce, and implement tiered pricing to increase average revenue per user.

Startup Stats

📊 ARR: $348,000

📈 MRR: $29,000

🚀 Startup Costs: $15,000

👥 Team Size: 2

🌍 Market: Expanding (Shopify E-commerce Communication)

👨‍💻 Users: Over 20,000 merchants across more than 50 countries

💰 Funding: Bootstrapped

👨‍💼 Founders: Sankalp Jonna Preetam Nath