Summary
Drew Haines, along with his brother Matt, launched HoursLogger over 6 years ago. The app was created out of a personal need for a simple and intuitive time tracking and invoicing solution for their own consulting business. HoursLogger has grown steadily as a side project, earning around $9,000 in passive income last year and nearing $1,000 in monthly recurring revenue. The app is designed for individuals like the founders, catering to small business owners and freelancers who need efficient time tracking and invoicing tools.

Unique Aspect
HoursLogger's standout feature is its simplicity and ease of use, developed by consultants for consultants, ensuring that the app meets the specific needs of its target audience.

Approach to kick off
Initially, HoursLogger was built with basic functionality and iterated based on user feedback, focusing on core features before expanding.

Scoop

Business Model Viability
HoursLogger's business model, focusing on a specific need within the freelancing and consulting market, is viable for sustained growth within its niche.

Future Projections
Plans to continue refining the app while exploring new content strategies and possibly expanding the user base.

Startup Stats

📊 ARR: $10,200

📈 MRR: $850

🚀 Startup Costs: $1,000

👥 Team Size: 1

🌍 Market: Targeting small business owners, consultants, and freelancers

👨‍💻 Users: Targeting consultants and freelancers

💰 Funding: Self-funded, supplemented by founders' consulting work

👨‍💼 Founders: Drew Haines