Summary
DisplayBuddy, created by Siddharth Gupta, is a Mac application that allows users to manage external display settings directly from their Mac's menu bar. Launched in February 2021, the app addresses the inconvenience of manually adjusting monitor settings. With zero advertising, DisplayBuddy has gained over 800 customers in its first eight months, largely through community engagement on Twitter and organic search traffic.

Unique Aspect
DisplayBuddy's standout feature is its ability to manage multiple external display settings from a simple menu bar interface, offering a solution to a common but often neglected issue in the work-from-home era.

Approach to kick off
The app was developed as a response to personal frustration with monitor settings adjustments. The initial prototype was shared and refined with feedback from friends and Twitter connections.

Scoop

Business Model Viability
The business model, relying on direct sales and user satisfaction, has proven effective for a niche software product, suggesting viability for similar minimalist, functional software solutions.

Future Projections
Continued growth and feature development, potentially expanding the user base and software capabilities.

Startup Stats

📊 ARR: $18,000

📈 MRR: $1,500

🚀 Startup Costs: $100

👥 Team Size: 2

🌍 Market: Not specifically mentioned, targeting Mac users with external display needs

👨‍💻 Users: Over 900 customers, primarily Mac users with external displays

💰 Funding: Self-funded, built alongside full-time job

👨‍💼 Founders: Siddharth Gupta